This Notice is for individuals located in the European Economic Area ("EEA"), Switzerland, or the United Kingdom ("UK") and supplements GHOST Marketing's general Privacy Policy. Capitalized terms used without definition are defined in our Privacy Policy. Our processing of personal data of people who reside in these regions is governed by the European Union's General Data Protection Regulation and the UK GDPR (collectively referred to as the "GDPR"). This supplement also applies to users in Switzerland.

Who Controls Your Data

GHOST Marketing acts as both a data controller and processor for this website and our suite of visitor identification technologies (GHOST Vision™, GHOST Data™, and GHOST Tracker™). For our contact information, please refer to the Contact Information section in our Privacy Policy.

How We Process Your Information

We process personal information you provide when using our website or interacting with our Services in accordance with our Privacy Policy and as permitted by the GDPR and applicable laws. Our surveillance technology is designed to unmask anonymous website visitors while maintaining compliance with global privacy regulations.

Who Receives Your Information

Recipients of your information may include:

• Other GHOST Marketing customers using our visitor identification platform
• Service providers helping us deliver and maintain our Services
• Technology partners who support our data enrichment capabilities
• Personnel within GHOST Marketing with legitimate business needs for accessing your data

If you would like specific information about who has received your information, please contact us using the Contact Information in our Privacy Policy.

International Data Transfers

Our data is generally processed in the USA. When you provide personal information to us, you are giving your consent to transfer personal information to the USA. We implement appropriate safeguards for international data transfers as required by the GDPR, which may include standard contractual clauses or other approved transfer mechanisms.

Security Breach Notifications

In case of a security breach leading to the accidental or unlawful destruction, loss, alteration, unauthorized disclosure of, or access to personal data, we have mechanisms and policies in place to identify and assess it promptly. Depending on our assessment, we will make the required notifications to the relevant supervisory authorities and communications to affected data subjects, which might include you.

Your Rights Under GDPR

When using our advanced surveillance technology, you retain the following rights regarding your personal data:

• Right to Information: You have the right to obtain comprehensive information about how we process your data.
  
  
• Right to Access: You can request confirmation as to whether we process your personal data and, if so, access that data and related information.
  
  
• Right to Rectification: You can request the correction of inaccurate personal data and complete any incomplete personal data.
  
  
• Right to Erasure: Under certain conditions, you can request the erasure of your personal data ("right to be forgotten").
  
  
• Right to Restriction: You can request that we restrict the processing of your personal data under specific circumstances.
  
  
• Right to Object: You can object to processing based on legitimate interests, including profiling, and to processing for direct marketing purposes.
  
  
• Right to Data Portability: You can receive your personal data in a structured, commonly used, and machine-readable format, and transmit this data to another controller.
  
  
• Right Against Automated Decision-Making: You can request not to be subject to decisions based solely on automated processing, including profiling, which produce legal effects or similarly significant impacts.

How to Exercise Your Rights

If you wish to exercise any of these rights regarding data collected through GHOST Marketing's surveillance technology, please contact us using the information provided in our Privacy Policy's Contact Information section. We will respond to your request within one month, with the possibility of extension by two additional months when necessary.

Your Right to Lodge a Complaint

You have the right to file a complaint concerning our processing of your personal data with your national (or in some countries, regional) data protection authority. The EU Commission provides a list of authorities here: https://ec.europa.eu/justice/article-29/structure/data-protection-authorities/index_en.htm. The federal data protection authority for Switzerland is the Federal Data Protection and Information Commissioner: https://www.edoeb.admin.ch/edoeb/en/home/the-fdpic/task.html.

By unmasking your next BIG customer with GHOST Marketing, you acknowledge this GDPR supplement and our commitment to protecting your rights under European data protection laws.